Amrita Bhattacharyya

Amrita is passionate about defining customer strategies that result in sustainable business transformation through improved customer centricity.  Amrita heads up Stellar Evolve; our management consulting practice. Prior to this, she worked with Tier 1 and Tier 2 consulting firms in the US consulting with Fortune 1000 clients. She's spent most of her working life in consultant roles, which has given her ample time to build up a diverse collection of suit jackets.

Amrita joined Stellar after literally colliding with our CEO Melissa Hamilton at an event, proving there is more than one way to make a business connection.

Consulting can sometimes be a 24-hour job, but when Amrita's not striding through the office trying to change the world, you can find her at home curled up with whiskey and jazz. 


What will 2017 bring for Customer Experience?

The best thing about wrapping up the year is the space we get to reflect on the year gone by and the year to come. As I started to write a predictions post for 2017, I found myself taking stock of my predictions last year, and where they had ended up.

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Yoda Providing Customer Service?

True proactive service is within reach, thanks to advancements in Artificial Intelligence (AI). In this blog, Amrita Bhattacharyya looks into what a proactive approach can do for your customer.

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The Custodians of Customer Loyalty

We are now living in a digital first world, with well-informed and impatient customers using an omni-channel approach to interact with companies. Despite the availability of digital channels and approaches, customers still prefer to speak with a person for complex issues. So what does this mean for the call centre?

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Business is Changing at Warp Speed: What's Your Strategy?

We are in an era of unprecedented business volatility. Businesses lifecycles are collapsing, and in the words of Brian Solis, "no business is too big to fail or too small to succeed". The failure rate of businesses is accelerating and in this decade it is expected to exceed 70%. With business changing at warp speed, what's your strategy?

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From Best Practice to Breakthrough

‘Best practices’ is a term that is commonly used while referring to processes or procedures that are prescribed as being most effective. In the context of customer experience management, the question arises - can the implementation of best practices lead to differentiation?

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